What your website says and looks like tells prospective students (aka customers) a lot about your operation before they even visit it. These days, most potential contacts for you and your school will research their aviation goals on-line before coming out to visit the airport. So, what does your website ...
Tag: flight school
January 8, 2017Michael Schuster
Welcome to our new series Bridging the Gap: Airline Lessons. There is a problem in the flight training industry. Best practices from the world of airline operations frequently don't make their way back to those of us who are delivering the flight training. Ideally, flight schools should be regularly improving, and ...
August 2, 2016Scott Peters
In my last blog entry, I discussed the Future of General Aviation. Or more specifically, it's collapse - and the various ways for flight schools wishing to focus on this niche to proceed. Today, as promised, we will take a look at what Flight Training needs to look like going ...
March 28, 2016Michael Schuster
For decades, the flight training industry has been grappling with how enrolment numbers in flight training are declining. While the "professional" side of flight training (those training for aviation careers) is one side of the story; today, I'd like to focus on personal flyers. These are the general aviation (GA) pilots that ...
March 10, 2016Michael Schuster